The problem
Intercity travel in the region is arranged by phone call and word of mouth. The ride-hailing dispatch model does not transfer — these drivers are not cruising for fares, they are already going somewhere. And the marketplace starts cold: with no drivers there is nothing to search, and with no riders there is no reason to post.
How we built it
- Built the listing side first, so there is something to search on day one.
- Supported dual accounts — the same person can be a rider on Monday and a vehicle owner on Friday.
- Added a verified section for established transport companies alongside individual drivers.
- Filtered the live ride-ads feed by route, date and gender preference, which is how the trip is actually chosen here.
- Shipped Android first rather than holding the launch for a simultaneous iOS release.
The result
Launched on Google Play with rider, owner and verified-company accounts and a ride feed filtered by route, date and preference.